ABOUT ME

As a writer, I love words. But as a marketer, I know that people rarely read them all. So, I’ll keep this (as) brief (as I can).

I love problem solving. And advertising and marketing are just that – solving business and marketing problems creatively.

I have won awards. But I’m prouder of the talent and teams I’ve helped develop over the years. The secret? It has more to do with them than it does me.

When people ask me why I'm in this business, my answer is always the same - I do this for the 1%. That’s the 1% of the time that your idea gets presented how you want, approved by the client (nearly) as is, executed how you envisioned it, is received by the target audience exactly where and when you hoped, and causes them to react exactly as you knew it would. For me, that 1% makes it all worthwhile. This industry isn’t easy, but I love what I do. I consider us the lucky ones.

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If there's anything else you want to know, just ask.